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3 to read: Who owns the news consumer? | 10 things from 9 mill comments | Optimize for loyalty Highlight

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The idea of building for scale — let’s get a billion page views, newsroom — is being reconsidered, as publishers discover that digital advertising ain’t all they hoped it would be.

— Matt Carroll

Replicated under Fair Use from 3 to read: Who owns the news consumer? | 10 things from 9 mill comments | Optimize for loyalty by Matt Carroll.

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