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BadMen: How Advertising Went From A Minor Annoyance To A Major Menace Highlight

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So the question becomes, how can we encourage an acceptable version of online advertising that will allow us to enjoy the things we like about the web without the insufferable annoyance of the current online ad model?

— Bob Hoffman

Replicated under Fair Use from BadMen: How Advertising Went From A Minor Annoyance To A Major Menace by Bob Hoffman. (Pg. 70)