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BadMen: How Advertising Went From A Minor Annoyance To A Major Menace Highlight
posted on in: Quote.
— Bob Hoffmanthe overall look and feel of the ads is so similar to search results that according to independent research half of people can’t distinguish between an ad and a search result.
Replicated under Fair Use from BadMen: How Advertising Went From A Minor Annoyance To A Major Menace by Bob Hoffman. (Pg. 17)