Palo Alto: A History of California, Capitalism, and the World Highlight

He earned the ire of staple-farmer populists, the loyalty of the processing industries, and the admiration of anyone who believed what was printed in the corporate press. America won the war, and the boys came home with an appreciation for canned food and candy. Rather than scale down mass production when soldiers went back to their local food systems, the processors plowed their wartime profits into advertising designed to convince the country that processed foods from national companies were better and safer.