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The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power Highlight

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Alexandra Rutherford observes that Skinnerian behavior-modification practices expanded rapidly during the 1960s and 1970s, achieving some “remarkable successes” but also exposing practitioners to the scrutiny of an often-hostile public.

— Shoshana Zuboff

Replicated under Fair Use from The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power by Shoshana Zuboff. (Pg. 322)