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The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power Highlight

posted on in: Quote.

Because Search is the foundation of Google’s supply operations, the company has every incentive to entice users to its Search platform, content, and ancillary services and then to use its backstage “methods, apparatus, and data structures” for efficient extraction.

— Shoshana Zuboff

Replicated under Fair Use from The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power by Shoshana Zuboff. (Pg. 131)