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The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power Highlight

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By the time of Google’s public offering in 2004, self-regulation was fully enshrined within government and across the business community as the single most effective tool for regulation

— Shoshana Zuboff

Replicated under Fair Use from The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power by Shoshana Zuboff. (Pg. 108)