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The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power Highlight

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Google executives like to claim their privacy purity because they do not sell their raw material. Instead, the company sells the predictions that only it can fabricate from its world-historic private hoard of behavioral surplus.

— Shoshana Zuboff

Replicated under Fair Use from The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power by Shoshana Zuboff. (Pg. 96)