The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power Highlight

These interventions are designed to enhance certainty by doing things: they nudge, tune, herd, manipulate, and modify behavior in specific directions by executing actions as subtle as inserting a specific phrase into your Facebook news feed, timing the appearance of a BUY button on your phone, or shutting down your car engine when an insurance payment is late.