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The Art of SEO Highlight

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For example, anchor text of “Dog Grooming Salon” will bring more value to a dog grooming salon’s website than anchor text of “Click

— Eric Enge and Stephan Spencer and Jessie Stricchiola and and Rand Fishkin

Replicated under Fair Use from The Art of SEO by Eric Enge and Stephan Spencer and Jessie Stricchiola and and Rand Fishkin.