Three days after its Q3 2021 earnings call, Facebook held its Connect conference, which is centred around its augmented and virtual reality efforts. This was a big moment. This would be the keynote where the company laid out its metaverse-centric vision, and changed its name to Meta to reflect this new focus, and because it had to. “From now on,” Zuckerberg said, “we’re going to be metaverse-first, not Facebook-first”.
Rewatching this presentation in 2026 is a bizarre experience, not least of which because of how it is shot.
— Nick HeerReplicated under Fair Use from The Metaverse Fever Dream by Nick Heer.