Trusted news sites may benefit in an internet full of AI-generated fakes, a new study finds Highlight

“I think if you’re using AI just to, like, summarize text, that’s not going to help you that much in terms of getting additional engagement from consumers,” he said. “You can’t just sit on your pre-existing credibility. You have to show readers that you can help them as the challenge grows larger. You have to show that as videos become more fakeable and harder to distinguish, you can help the readers distinguish between real and fake videos or audio or whatnot.”

“In that sense, journalism is still valuable,” he added. “It’s even more valuable now than it was before.”